“Make every interaction with Urban Culture memorable & you will bring your brand to life in credible ways”
How does your brand stand out in a saturated, ever evolving consumer market?
Wouldn’t it be great to get insights straight from the leaders of Urban Culture?
We provide brand solutions fuelled by Urban Culture – the trend setters, content creators, event promoters, bloggers, award winning artists that own the audience your brand is dying to speak to by adapting insights into coherent strategies that are translated into tactics that leverage all brand activity.
Gina Global is a Strategic Communications and Digital Marketing Consultancy that provides niché brand consultancy services that are aimed at bridging the gap between corporates, Government institutions & Urban Culture to build sustainable relationships that achieve high return on investments, return on objectives and ultimately return on culture in all areas of marketing focusing on monetising urban cultures digital platforms & achieving brands partnership objectives.
Gina Thabethe is a well-known Brand & Trade Marketer, who has recently ventured on her own entrepreneurial journey & is now the CEO of Gina Global a Strategic communications and Digital Marketing consultancy.
Ms Thabethe was an instrumental part of the team that turned REDD’S Premium cider back to growth after being in decline for over 8 years. Leading the digital strategy & execution of the brands new persona, she managed to keep the brand No1 SOV (Share of Voice) over a period of 2 years against the biggest competitors within the cider category.
Ms Thabethe has extensive knowledge & experience within the digital space, recently launching Cranberry Rose’ Brutal fruit variant which broke all SAB digital records.
With over 10 years experience in brand & trade marketing, Ms Thabethe has an in depth understanding of Strategic placements, Strategic partnerships and the. Strategic role of digital & overall marketing within the consumer's life.
ABOUT GINA GLOBAL
ABOUT GINA THABETHE
SERVICES
DIGITAL
DIGITAL
- Digital strategy development
- Social media management
- Content creation
- Development, roll out and management of digital KPI dashboard
- Insights, reporting & analysis
PARTNERSHIPS
PARTNERSHIPS
- Partnerships management
- Contract negotiations
- Stakeholder & Influencer management
STRATEGY
STRATEGY
- Brand Strategy development
- Strategy implementation & project management
Great people we’ve worked with along the way
Deshnie Govender
CEO: iVent Digital
Working with Gina Global has been both insightful and seamless. Their digital approach to all projects is refreshing and well researched and the knowledge of local markets really helps bring any campaign to life. Having Mimi Thabethe driving Gina Global you are left feeling assured that her digital and brand management experience will only serve to elevate the project at hand.
Siya Metane
Founder: SOL
Working with Gina Global is seamless for us because of their in-depth understanding of marrying brands with culture, which is a rare expertise that a lot of people don't possess. Their relationships with leaders in urban culture also showcases their authentic positioning in the space.
Phindile Matroshe
CEO: Handle (PTY) LTD.
Working with Gina Global has been a great pleasure. Their professional and agile nature has saved us money and most importantly time. We appreciate their customised approach and personal touch in everything they do. Mimi Thabethe has added so much value to our company and looking forward to more fruitful working relations.
Thula Nkumane
MD: ABT TELECOMS
Gina Global is an absolute pleasure to work with! Their ability to appropriate brand and digital prowess has
elevated the value proposition and impact for our clients. Gina Global is our unwavering go-to partner
for brand strategy and digital implementation, their delivery is always fresh, mind blowing and most importantly,
implementation focused.
Sunshine Shibambo
Founding Director: Cheri Yase Kasi Smart Creatives
Gina Global understands brand communication objectives and is the only brand partner we use to create bespoke and niche strategies that allows equal measurable success!
Nomfundo Charnley
Experiential Events Specialist: SAB Miller
It is so refreshing to work with any agency that fully gets and understands that all brands have objectives! Thank you! Gina Global is able to strategically align our brands with the right brand building events/properties and at the same time ensure that both entities objectives are met. The level of strategic thinking and creativity makes them stand out.
Nomfundo Charnley
"Dreams and Dedication
are a powerful combination"
SEND US A MESSAGE
info@Gina-Global.com
